Meet us! We are a digital consultancy with 60+ dedicated specialists, experts, and partners.
Who is MCB? For over 20 years, we have been helping both large and small websites and webshops to succeed online.
Your hosting is in safe hands. We take care of all the technical aspects, offer 24/7 support, SLAs, and encryption.
In close collaboration with our customers, we are constantly developing new modules for our own e-commerce platform, Cloud.
Are you looking for a new job? MCB is a workplace with many opportunities for flexibility and homework, and we value freedom under responsibility.
Follow our blog, where MCB's experts share knowledge and experience in various subjects. Here you will find all blog posts from MCB.
How to prepare your webshop for Christmas sales in 2024
The holiday season is the busiest time of the year for webshops, and the competition for customer attention is fiercer than ever. To ensure your webshop stands out and delivers a flawless customer experience, preparation, optimization, and ...
Meta Advantage: How AI makes your marketing smarter
Advertising on social media is still one of the most effective ways to reach your target audience and create engagement around your business. However, in a world where algorithms are constantly changing and user attention is valuable, it ...
E-mail Deliverability Guide - Best Practices
Emails are still one of the most effective ways to reach customers and potential clients, so it is crucial to ensure that your emails actually reach the recipients' inboxes. Unfortunately, it's not always as simple as pressing 'send'. With ...
How to maximize your Google Ads performance with effective tracking
Have you ever wondered how some companies achieve impressive results with their Google ads while others struggle to see an impact? The secret often lies in effective tracking. By implementing advanced tracking methods, you can not only ...
From traffic to profit: Do's and don'ts CRO tips for e-commerce
Even small improvements in your website's conversion rate can have a significant impact on your company's bottom line. Best of all, these changes can be both quick and inexpensive. Are you allocating resources for conversion optimization ...
From information to influence: How to succeed in Google's search results with helpful content
Google favors content that adheres to the principles of useful content - conversely, this can mean a drop in visibility for pages with low-quality content. As in any other discipline, there are winners and losers - so which side do you ...
E-E-A-T in practice: How to create content that ranks and convinces
With Google's continued focus on E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), it has become clearer than ever that the quality of your content directly affects your visibility in search engine results. Read on if ...
Google SGE - The Future of Organic Search Results with AI
Google has already introduced its update; Google SGE (Search Generative Experience) - and with it, we are facing a new era in online search. It revolutionizes the way we interact with information on the internet by integrating advanced AI ...
Are you ready for Google phasing out third-party cookies? Server-side tracking assists in implementing first-party data
Google has announced a significant change in their approach to user data by planning the phase-out of third-party cookies. This shift will have a profound impact on how advertisers track and target their audiences online. Fortunately, ...
